PetaPixel Poadcast from the Sigma headquarter: No profit made in 2025 but demand for L-mount lenses is increasing!

From minute 39 Sigma CEO Yamaki joined the podcast. Here are a couple of highlights:

  • He doesn’t work with other manufacturers, they prefer to produce lenses in their own factory
  • Sigma made no profit in past fiscal year due the increase of cost.
  • Response of the market on the Sigma BF was way beyond his expectations
  • Sigma 14mm f/1.4 lens is a niche lens only being produced in January and February
  • Demand for L-mount lenses continuous to increase

 

L-mount news roundup

https://www.youtube.com/watch?v=QqzUhrVV2P4
‘Made in Aizu’ lenses capture light like never beforeーNHK WORLD-JAPAN NEWS

Today deals at Amazon, BHphoto, Adorama, Amazon DE, Amazon UK, Amazon FR, Amazon IT, FotoErhardt DE, FotoKoch DE.
TTArtisan 40mm f2 Review | The Perfect Match for Lumix S9 (Pav SZ).
How to Create a 1920s Film Look: A Filming & Editing Breakdown (Explora)
5 Things I wish I knew before buying a LUMIX Camera…(Matthew Dangyou).
Leica L Mount Just Got More Affordable (Matt Osborne)
Low Budget Lighting Techniques for Cinematography (42West).

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Panasonic killed the LUMIX PRO program in Europe

Panasonic Europe issued the following press text:

An update on LUMIX PRO

We will be closing our LUMIX PRO service on 30 November 2025. This step allows us to refocus on new activities designed to better support our customers and creators.
Current members will be able to log in and manage their accounts, including securing any data, until 31st December 2025. New registrations are no longer available after 18th September 2025.
To continue to receive updates and benefits from LUMIX, please sign up to My Panasonic.
For more information and Terms and Conditions visit Terms & Conditions.

The Panasonic Lumix S1 II pro evaluation by Michael M. Antin – great autofocusing capabilities.

The following is a guest post from Michael M. Antin.

The Panasonic Lumix S1 II pro evaluation – great autofocusing capabilities

The autofocus system in the new flagship Panasonic Lumix S1 II is amazing. Having used Nikon professionally for decades and recently adding the Lumix S1 II to our collection, I’m fully confident that the Lumix S1 II is up to any demanding task when using fast native pro-level glass. The Lumix S1 II and Nikon Z9 are definitely comparable in terms of AF tracking, human and eye performance, etc.

The Panasonic Lumix S1 II shows stunning AF capabilities for soccer and sports, and I feel that this flagship is right up there on the same level as the Nikon Z9. The video capabilities, however, are on a completely different level. We added the Lumix S1 II flagship to our collection as an alternative lightweight hybrid pro camera with better low-light high-ISO performance compared to the Nikon Z9.

Sample collection of pictures, shot on the Lumix S1 II and the Sigma Sports 150-600mm F5-6.3 DG DN OS (L-Mount):

Full size images for download here

A fast solo run by IF Gnistan right back defender Saku Heiskanen. Gnistan scored a 3-2 win against HJK on October 3, 2025, dealing a serious blow to HJK’s ambitions of regaining the Veikkausliiga title.

Pictures include tack-sharp examples even in modest low light:

  • A sequence (burst) of shots all tack sharp
  • Excellent tracking capabilities
  • Focus point stays on fast-moving subjects
  • Focus doesn’t drift even when another player enters the AF area
  • Lock-on focus remains stable without jumping between subjects

More pictures and information available on Michael’s social media:
https://www.facebook.com/michaelshardlinephoto

This guest post was contributed by Michael M. Antin, an independent photojournalist working with newspapers across Europe, covering politics, sports, culture, conflicts, and social issues. Michael has been a professional photographer for more than two decades, specializing in photojournalistic assignments, wedding documentaries, sports photography, studio portraiture, and wildlife photography. He also offers individual photography training and mentoring workshops for photographers who want to unlock their potential and take their passion to the next level.

Please check out Michael’s work at: Michael’s Hardline Photography

The purpose of this article is documentary and educational. All images are factual representations without manipulation or alteration that could mislead viewers. No AI was used in the creation of this article or its pictures.

© 2025 All rights reserved – Michael M. Antin | Michael’s Hardline Photography

New Lumix rebates are pushing the sales on Amazon and BHphoto

Panasonic has launched a new bunch of rebates on Lumix cameras/lenses at BHphoto, Amazon, Adorama.

Camera are selling strong if you check the bestseller rankings on Amazon (Click here) and BHphoto (Click here).

Amazon ranking right now:

We have new Holiday savings!